Scaling, Performance, WordPress

My name is Sabrina.
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By the way: I use SpeedGuard to run Google PageSpeed Insights tests automatically

Remove image links from WordPress content: 3 ways

By default when you add an image to your post content it’s got framed with <a> tags and linked to the original image. In most* cases you would like to remove image links as they might harm you SEO by:

  • influence the bounce rate as user behavior gets worse. The user is scrolling your post, then a hand sign appears on the image, he clicks and finds himself in a dead-end. No navigation, no return to the homepage. Now he can just close the tab and end the session. And this is the last thing we ever wanted, right?
  • losing page authority. Link juice from the post you wish to be in top with is transferred to you don’t care at all. This is extra outgoing link from your post, which you don’t want.

Filter existing images on page load with the_content:

*mind that filtering your post content is not a good idea if you need to make permanent changes (read here why)

Remove links from images in posts permanently:

Stop images from being clickable in the future:

Or you can disable image links manually.  Go to and set image_default_link_type to none.

* Why most cases, but not all? Cause you got to decide for every single website accounting on its goals, subject, and structure. Imagine you are a graphic designer and image links lead to high-resolution versions — that really add value to your page and give visitors what they expect. Sure you won’t mind links in this case.

Remove image links from WordPress content: 3 ways